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#mumsmakeithappen by Soma Ghosh

interviews Apr 08, 2017

1.       Tell us a little bit about your background and what you did for a career before you made the change?

 I worked as professional careers adviser and my work background mainly consisted of working within the education sector in schools and further education colleges. I have also worked in colleges as a learning mentor and attendance adviser.

 2.       What changed within you when you had children?

 I don’t currently have children at present but I do hope to be a mum one day and have been married since 2013.

 3.       What inspired your business idea?

My business idea was inspired by me going through redundancy. When I was made, redundant I was transferred over to a new role in the same company. It was a time where I was unsure about who I really was and was constantly questioning what I should be doing. After leaving this job because of an interest of travelling and starting a careers blog. I started to explore the idea of developing a business with my life coach at the time. It started as an idea to help as many women as possible with their career needs. This idea developed whilst working with different coaches and mentors who helped me create the concept of “The career happiness mentor”. Through my business market research, I could see an on-going struggle for women and mums to find their dream job and work on their unique concept of career happiness.

 4.       How did you move the business from a dream to reality?

 It moved from a dream into a reality by taking the plunge and working on my business full-time. I dedicated time researching and considering mentors and coaches who could help me and working closely with these women. To then going to networking events and spreading the message of what I do. My then taking action and consistently showing up I gained my first clients and the rest is history.

 5.       What makes your business different?

My business is different because it focuses on helping women through career counselling as I am a career counsellor myself. However, I also wanted to provide services that not only contained career mentoring but also job hunting. This is important because so many women especially mums struggle with getting back into work or finding a career that they really love. I think the main thing that ultimately makes it different is I work with my clients in a very bespoke way. I work in a client centred approach and my main aim is to always put my client’s needs first. I will always work with them in a realistic way but also in an encouraging way and provide support for them that is suited to their own unique situation.

 6.       How do you promote your business and what have you found works the best?

I currently promote my business on social media like Facebook, LinkedIn, Twitter etc. I also promote what I do through networking. I feel a combination of social media and face to face contact works best.

 7.       What was your biggest challenge in this journey?

I originally started my business in 2013. My business at the time was called Sgcareers and job coach. The brand and approach unfortunately was not really working for me. It was around mid-2015 that we had a sudden death in our family and I started to worry a lot about money. It was then I started to develop concern about money and wasn’t sure about my business. So, I started looking for part-time work. With an angle to do my business part-time also. I realise looking back that this was the biggest challenge for me because I was in talks at the time to rebrand but money was blocking me. My financial situation wasn’t even that bad. It was though I talked myself into working part-time because that was the safe option. Whilst doing this part-time job I began to really understand why my business was the mission I really wanted. I was being bullied at work and suffering from anxiety and depression.  I had become my ideal client. It was difficult time for me because I had to make the decision to leave a job I really disliked or do my business full-time again. I was worried about what the outcome would be but within 2 weeks of leaving my job I got my first new client.

 8.       And what has been your proudest moment?

My proudest moment for me so far has been developing my Facebook group and community. I almost gave up on this but after working with a fantastic coach I saw how you can build on this and enjoy really doing it if you are consistent.

 9.       What top tips/advice would you give our Mpower mumpreneurs?

The main tips I would give are:

1.       Don’t give up on your business no matter how hard it gets. It was meant to easy everyone would have a business.

2.       Don’t worry about money because money is energy and you always find ways to create it.

3.       Don’t let other people’s opinions stop you. As your friends and family may not always get it. Just stick to what you know is calling to you.

 10.   Finally what’s your #mumsmakeithappen moment? (a moment where you made something happen thanks to connecting, collaborating or getting support from another mum in business)

I have two moments I guess.

1.       Being asked to feature as an expert at the annual mumsnet workfest event. Thanks to my friend and fellow coach for flagging me up.

2.       Finding my brand mentor Lucy Sheridan because when I saw the site she created with her amazing graphic designer my gut told me things were going to change for me.

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